EPMD stuck to business, releasing their third smash album, Business as Usual, in 1990. Featuring more of what Billboard' s Havelock Nelson called their "loopy, often amusing basement style," the album, like its predecessors, went gold. Usual was the pair's first Def Jam release. One of their discoveries, Redman, appeared on the track "Hardcore." By this time EPMD had become the exemplars of funk-inspired hip-hop, sampling heavily from 1970s "P. Funk" hero George Clinton's work with Parliament and Funkadelic; as Dream Hampton of the Village Voice remarked, "They've dipped into the Clinton catalogue so often that 12-year-olds simply refer to [P. Funk stalwart] Bootsy [Collins]'s bass as the EPMD sound." Read more about EPMD here.
EPMD's Business As Usual Album Anniversary
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